August 5, 2016

Livity appoints James Hogwood as creative director


28th July, 2016: Livity has appointed James Hogwood to take up the role of creative director.

Hogwood will join this month and will report in to managing director Alex Goat. He brings a wealth of industry experience including stints at AKQA, the NSPCC and most recently, Tribal Worldwide. His brand experience spans several sectors, with past clients including Nike,  Lipton, Volkswagen,  Wall’s Ice Cream,  and ChildLine. Recognition includes gongs from Cannes Lions,  BIMA,  One Show and the FWA.

Goat said: “It’s such an exciting time for James to be joining Livity; we have some of the   most unique and exciting creative, business and social challenges to answer at the moment from our clients. James’ wealth of expertise across content, platform and product innovation, combined with experience of co-creating with young people means that he is absolutely best placed to lead our diverse and ambitious creative product.”

Of his appointment, Hogwood said: “I’ve joined Livity because they can do what no one else can do right now: use their expertise in youth to make groundbreaking work that enables, entertains and connects on a whole different level. I can’t wait to get started.”